What The Footie: John Brennan on Working with Messi, Founding AC Momento & the Future of Football

On Football and Business Podcast, What The Footie, Joe Foster, John Brennan Founder & CEO at AC Momento breaks down the business of football.

This week’s What The Footie Podcast is with John Brenann, Ex-Head of Sport @ Snapchat, Founder & CEO of AC Momento (the football auction house for authenticated match-worn jerseys), and Investor in Angel City FC.

In this exclusive, Paul & John discuss why he founded AC Momento, what it’s like working with AC Milan, Atletico Madrid, Lionel Messi and Vinicius Jr and THAT conversation him and Reddit co-founder Alexis Ohanian had about women’s football and Angel City FC.

As well as the challenges of running a startup, raising money from Serena Williams VC fund, the growth of American investment into football, a Premier League all-star game, live football vs highlights, the 3pm blackout and so much more.

In Today’s Episode You Will Learn:

1) The future of football and where the opportunities lie...

2) The lessons that JB has learned from being Snap's first Head of Sport to selling the AC Momento value proposition to VCs, investors and the biggest football clubs & players in the world?

3) The challenges of running a startup.

What The Footie is the football and business podcast that goes behind the scenes. From the backroom staff to the board of directors, click here to listen to the biggest agents, directors and deal-makers in the game.

What The Footie: Joe Foster on Founding Reebok, Sports Marketing & Leadership

On Football and Business Podcast, What The Footie, Joe Foster, Founder of Reebok breaks down the business of football.

This week’s What The Footie Podcast is with Joe Foster, Founder at Reebok.

In this exclusive, Paul & Joe discuss Reebok's growth story, the future of sports marketing, how sport influences streetwear, Reebok making a return into football, sport as an entertainment business, building a winning high-performance culture and where he thinks Authentic Brands Group can take Reebok over the next decade.

In Today’s Episode You Will Learn:

1) The future of sports marketing.

2) How to create a winning high performance culture.

3) The future of Reebok under the umbrella of Authentic Brands Group...

What The Footie is the football and business podcast that goes behind the scenes. From the backroom staff to the board of directors, click here to listen to the biggest agents, directors and deal-makers in the game.

What The Footie: Amanda Goodwin on Coaching Georgia Stanway, Keira Walsh & Ella Toone

On Football and Business Podcast, What The Footie, Amanda Goodwin, Talent Technical Coach at The FA breaks down the business of football.

This week’s What The Footie Podcast is with Amanda Goodwin, Talent Technical Coach at The FA.

In this exclusive, Paul & AJ discuss talent identification, player development, creating pathways, the future of women's football and the legacy post-the success of the Euros. As well as AJ's time at Blackburn Rovers, over the course of a decade, where she played a pivotal role in Georgia, Keira and Ella's football development and education.

In Today’s Episode You Will Learn:

1) How to create player pathways and develop talent?

2) The art of coaching and what AJ learnt from working with some of the Lionesses that won the Euros.

3) Where the future of women's football lies...

What The Footie is the football and business podcast that goes behind the scenes. From the backroom staff to the board of directors, click here to listen to the biggest agents, directors and deal-makers in the game.