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On Football and Business Podcast, What The Footie, Liam Scully CEO at Lincoln City FC breaks down the business of football.

football and business podcast

This week’s What The Footie Podcast is with Liam Scully, CEO @ Lincoln City FC.


In this exclusive, Paul & Liam discuss the challenges of navigating up the pyramid, building a sustainable football club, creating and designing strategies, the day-to-day role of a CEO and what they get up to in the off-season, leveraging the loan system (Brooke Norton-Cuffy), multi-sport ownership, the importance of Landon Donovan’s role as Strategic Advisor to the Board, the golden triangle of the Sporting Director/CEO/Head Coach, the 3pm blackout/new EFL TV deal, what FA Cup replays mean for clubs in the EFL and so much more.


In Today’s Episode You Will Learn:


1) The realities and challenges of running an EFL club...


2) Creating and driving vision, innovation and imagination across all departments within a football club...


3) In depth insight into wider football business topics that are on the horizon (i.e. the 3pm blackout/new EFL TV deal, FA Cup replays & more).


What The Footie is the football and business podcast that goes behind the scenes. From the backroom staff to the board of directors, click here to listen to the biggest agents, directors and deal-makers in the game.

On Football and Business Podcast, What The Footie, Miles Jacobson Studio Director at Sports Interactive breaks down the business of football.

football and business podcast

This week’s What The Footie Podcast is with Miles Jacobson, Studio Director @ Sports Interactive (the makers of Football Manager).


In this exclusive, Paul & Miles discuss the journey that the business has gone on since Miles first joined in 1994, how FM created one of the best scouting networks in the world, how Miles and the team embedded themselves within football and created partnerships with clubs, how the game has transcended football and gaming and so much more.


In Today’s Episode You Will Learn:


1) How Football Manager created one of the biggest and best scouting networks in football...


2) The growth story of Football Manager...


3) Football Manager's ambition to grow the women's game.


What The Footie is the football and business podcast that goes behind the scenes. From the backroom staff to the board of directors, click here to listen to the biggest agents, directors and deal-makers in the game.

On 15th February 2023, Paul Barber (CEO & Deputy Chairman at Brighton & Hove Albion FC) attended Football and Business Podcast, What The Footie's business of football Meetup.

football and business podcast

This week’s What The Footie Podcast is with Paul Barber, CEO at Brighton & Hove Albion FC.


In February, at Leyton Orient FC we had our Podcast Meetup which featured a live episode where both Paul's discussed Brighton’s ambition for the season and beyond, how they approach player recruitment, setting the right culture at a football club, doing business with other Premier League clubs and so much more.


In Today’s Episode You Will Learn:


1) How to build structure and strategy within a football club right from the academy to the first-team and beyond?


2) The major key behind Brighton's success.


3) Where the future of the business of football lies...private equity investors, governance and more.


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Many thanks to our event partner Footium.


Subscribe to the mailing list to attend future events and live podcasts like this.


What The Footie is the football and business podcast that goes behind the scenes. From the backroom staff to the board of directors, click here to listen to the biggest agents, directors and deal-makers in the game.

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