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What The Footie: Liam Scully on Lincoln City, the EFL TV Deal & Leadership

On Football and Business Podcast, What The Footie, Liam Scully CEO at Lincoln City FC breaks down the business of football.

football and business podcast

This week’s What The Footie Podcast is with Liam Scully, CEO @ Lincoln City FC.

In this exclusive, Paul & Liam discuss the challenges of navigating up the pyramid, building a sustainable football club, creating and designing strategies, the day-to-day role of a CEO and what they get up to in the off-season, leveraging the loan system (Brooke Norton-Cuffy), multi-sport ownership, the importance of Landon Donovan’s role as Strategic Advisor to the Board, the golden triangle of the Sporting Director/CEO/Head Coach, the 3pm blackout/new EFL TV deal, what FA Cup replays mean for clubs in the EFL and so much more.

In Today’s Episode You Will Learn:

1) The realities and challenges of running an EFL club...

2) Creating and driving vision, innovation and imagination across all departments within a football club...

3) In depth insight into wider football business topics that are on the horizon (i.e. the 3pm blackout/new EFL TV deal, FA Cup replays & more).

What The Footie is the football and business podcast that goes behind the scenes. From the backroom staff to the board of directors, click here to listen to the biggest agents, directors and deal-makers in the game.


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