What The Footie: Tatjana Haenni on the Growth of the NWSL & Women's Football

On Football and Business Podcast, What The Footie, Tatjana Haenni Chief Sporting Director at the National Women's Soccer League (NWSL) breaks down the business of football.

This week’s What The Footie Podcast is with Tatjana Haenni, the NWSL's Chief Sporting Director.

In this exclusive, Paul & Tatjana discuss the NWSL's ambition to be the world's number one women's football league, creating and designing strategies, what it takes to be a new NWSL franchise, the social movement in the USA which has contributed to athlete investors investing in teams (Serena Williams & Patrick Mahomes), creating player pathways, the growth of the league, the challenges, Tatjana's 30-year experience of driving the growth of women's football forward, what's needed next and so much more.

In Today’s Episode You Will Learn:

1) Why the NWSL is one of the fastest growing sports leagues in the world...

2) How to develop a talent pathway and drive best practices/strategies within women's football...

3) In depth insight into wider football business topics that are on the horizon (i.e. expansion teams in the NWSL, new women's football competitions, athlete investment into the NWSL & more).

What The Footie is the football and business podcast that goes behind the scenes. From the backroom staff to the board of directors, click here to listen to the biggest agents, directors and deal-makers in the game.

What The Footie: Debbie Cook on Grimsby Town, Using Data Effectively & Leadership

On Football and Business Podcast, What The Footie, Debbie Cook CEO at Grimsby Town FC breaks down the business of football.

This week’s What The Footie Podcast is with Debbie Cook, CEO @ Grimsby Town FC.

In this exclusive, Paul & Debbie discuss the challenges of navigating up the pyramid, building a sustainable football club, creating and designing strategies, the day-to-day role of a CEO, making data-driven decisions and taking emotion out of decision-making, new partnership with the Twenty First Group, Gareth Jennings' new role as Strategic Advisor to the Board, the relationship between of the Head of Recruitment/Board/Head Coach, the new EFL TV deal, beating Luton Town and Southampton in the FA Cup and so much more.

In Today’s Episode You Will Learn:

1) The realities and challenges of running an EFL club...

2) Data-driven decision-making and driving innovation across all departments within a football club...

3) In depth insight into wider football business topics that are on the horizon (i.e. the 3pm blackout/new EFL TV deal, independent regulator & more).

What The Footie is the football and business podcast that goes behind the scenes. From the backroom staff to the board of directors, click here to listen to the biggest agents, directors and deal-makers in the game.

What The Footie: David Stevenson on Performance Analysis & Working with World Class Coaches

On Football and Business Podcast, What The Footie, Davide Stevenson breaks down the business of football.

This week’s What The Footie Podcast is with David Stevenson, former Head of Academy Recruitment & Analysis at Rangers FC and Head of Scouting & Performance Analysis at the Scottish Football Federation. David is currently a Lecturer in Sports Management at the University of Stirling.

In this exclusive, Paul & David discuss the evolution of performance analysis, getting by-in from players and coaches, how analysis differs in an academy environment vs a 1st team environment, how performance analysis fits interacts with other high performance departments, how to effectively communicate with players, technology, scanning in football, tactical innovation and so much more.

In Today’s Episode You Will Learn:

1) The evolution of performance analysis in football...

2) How to effectively communicate complex and technical information to players, coaches and managers...

3) In depth insight into wider football innovations (i.e. analysing new formations/systems, the growing research and importance of scanning & more).

What The Footie is the football and business podcast that goes behind the scenes. From the backroom staff to the board of directors, click here to listen to the biggest agents, directors and deal-makers in the game.